Stylish Up North is a blog focusing on style and local highlights for Northern Michigan residents, visitors and fans. Founder and author, Kristy covers everything from foodie spots to fitness studios and activities in beautiful Traverse City and beyond.

BRAND BUILD OUT:
LOGO
Primary Logo
Logo Variations  
Brand Marks
Custom Brand Patterns
Typography Curation
Brand Color Palette
Brand Style Board 
E-mail Signature Design
Social Media Icons and Templates
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Business cards
Stationery
Brand merchandise 
Blog header

scope of work

inspiration

Kristy wanted her branding to feature the bright blue shades of Lake Michigan which is iconic to Northern Michigan. This color palette was paired with a modern arrow design (appropriately pointing north)!  

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