Wax Suites by Sophia Jacqueline is a new wax studio, opening soon in Chicago's Gold Coast neighborhood. Sophia came to me with incredible ideas and a simple concept of what she wanted her main logo to look like. I enjoyed working with her to expand the brand design from logo to a cohesive brand build out.

BRAND BUILD OUT:
Primary Logo
Logo Variations  
Brand Marks
Custom Brand Patterns
Typography Curation
Brand Color Palette
Brand Style Board 
E-mail Signature Design
Social Media Icons and Templates
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SIGNAGE
BUSINESS CARDS
PACKAGING design

scope of work

inspiration

Sophia envisioned nude, earthy fleshtones for her brand. An ethereal, airy feel with bohemian vibes. She also wanted to use elements of nature, so I incorporated a crane and moon into the brand marks.

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