Sew Magnolia Smocks is an adorable children’s clothing company. Based in Georgia, they create custom clothing, complete with monograms, applique and matching family sets. I was thrilled to work with them on their branding as I love any opportunity to design with bows, monograms and sweet pastels!
BRAND BUILD OUT:
Primary Logo
Logo Variations
Brand Marks
Custom Brand Patterns
Typography Curation
Brand Color Palette
Brand Style Board
E-mail Signature Design
Social Media Icons and Templates
brand merchandise
website revamp
packaging design
The founders wanted to incorporate magnolias and a piece of children’s clothing into the brand. The primary logo features a gingham bubble, with the SMS monogram in the center and flanked by hydrangeas and magnolias, tied together with a bow.